Royston Advisory

Revitalizing

Communication

Communication as business directive

About

Royston in Brief

PT. Royston Advisory is Indonesia’s leading public affairs and strategic communications firm with a highly qualified team from multiple disciplines who shares expertise and experience to create value by pushing the boundaries of communication.

Established in 2008, Royston aims to be the trusted partner of choice. Royston’s unique positioning creates values for our clients in safeguarding their investment, mobilizing 3rd party support and revitalizing their communication approach. We base our approach by solid research and in most cases, execute our program by integrating stakeholder engagement, editorial outreach and media engagement. Our clients include Fortune 500 companies, head of Ministries, local governments and donor organizations operating in Indonesia.

In 2013, five years after its establishment, Royston launched its proprietary media analytics instrument called Digivla. This tool enables Royston’s clients to monitor, extract, and analyze daily-updated publicity from over 200 media that consists of national and local printed dailies, online news portals, TV and radio stations. Digivla has effectively proven to turn news into actionable insight in a form of competitive intelligence, early warning system related to issues and crisis mitigation. For more information please visit www.digivla.id

Practice Area

As a professional group, Royston is capable of assisting clients in multiple sectors on matters of critical importance to domestic and corporate clients, with specialist teams handling national and regional governance. Here we briefly introduce each module and can provide a more detailed profile on each at client’s request.

Public Affair

1. Political, Economic and Regulatory Assessment

Royston’s team has more than 30 years combined experience in assisting clients to develop a comprehensive understanding of the relevant economic structures and processes within the Indonesian regulatory system, and if necessary, be part of the policy making process itself.

2. Stakeholder Management and Engagement

Royston assists clients in connecting them to their respective stakeholders by providing their expertise to assess important stakeholders, as well as the medium for reaching out to them, to garner support towards the company’s objectives.

3. Crisis Management – “Always Ready and Prepared”

Royston’s multilateral expertise can develop, implement, and update programs for an immediate corporate reaction at the first signs of a crisis.

4. Litigation Support

Royston will help assist in monitoring court proceedings and work closely with appointed solicitors, as well as prepare clients for potential crises or media exposure.

Corporate Positioning

1. Due Diligence on potential partners (Market Entry)

Royston continues to assist foreign investors in a match-making quest for getting the right local partner. In order to provide comprehensive due diligence, we also work closely with any appointed solicitor and public accountant

2. Project Feasibility Study

In order to get a profound and inclusive overview of commercial reality, Royston assists its clients in analyzing the viability of the project, product, and service with inclusion of end-to-end evaluation of a current market trend and system.

3. Company Incorporation & FDI assistance

Depending on your line of business or industry, or based on a specific project to be undertaken, Royston will recommend structure of company establishment that will provide for an adequate liability protection tax benefits, and licensing requirements.

  • Our public notary partners will assist you in preparing the Articles of Association and Deed of Establishment, and will also file to the relevant authorities. Our services extend to help you set up both temporary or permanent domicile and employment permits for company expatriates.

4. Licensing

Licensing in Indonesia requires a sophisticated arrangement amidst heavy bureaucracy. Royston assists its clients in attaining necessary licenses to tap into a larger market scale in Indonesia through an end-to-end process.

Communication

1. Media Relations

Royston has both the media contacts and expertise in creating stories that engage with local, regional, national and international media, whether that’s online, mobile, broadcast or print.

  • Royston will also assist your company in learning on how to work with the Indonesia media, and by so raising your public profile.

2. Community Relations and Needs Assessment

Royston normally assists clients by identifying the strengths and resources available in the community and provides a framework for developing and identifying services and solutions to build communities and support the community.

3. CSR and Philanthropy

Royston has extensive experience in helping its clients, especially highly-regulated companies, prepare and implement CSR programmes that is built on the back of a shared experience that is likely to return business benefits.

4. Crisis Management

Royston’s multilateral expertise can develop, implement, and update programs for an immediate corporate reaction at the first signs of a crisis.

5. Media Insight

Royston launched its proprietary media analytic instrument called Digivla. This tool enables Royston’s clients to monitor, extract, and analyze daily-updated publicity from over 200 media channels and provides an actionable insight in a form of competitive intelligence and early warning system.

Our Team

AFFAN ALAMUDI, Msc

Managing Partner

Dr. Reza A. Maulana, Msc

Partner

Abigail Sutika

Associate Director

Our Team

Marsela Stefanie

Senior Associate

Pandu Dewanata

Senior Associate

Taufan Ayatullah

Senior Associate

Our Team

Arri Akbar

Associate

M. Iqbal W

Associate

Vandana Ram Topandasani

Associate

Our Team

Taufik Hidayat

Financial Controller

Ella Romalah

General Affairs

Clientele

Our Clients Include Fortune 500 Companies, Head Of Ministries, Local Government and Donor Organizations Operating In Indonesia. Following is Our List of Selected Clients:

Coordinating Ministry for Social Welfare
Ministry of Foreign Affairs
Ministry of Finance
Ministry of Health
Ministry of Trade
Ministry of Culture and Tourism
Ministry of Public Housing
The Central Bank of Indonesia
Attorney General's Office
Indonesia Investment Coordinating Board
Indonesia Infrastructure Guaranteed Funds
National Committee of Social Security System
National Committee of Boy Scout
National Committee of HIV/AIDS Eradiction
The World Bank (Indonesia)
Food and Agriculture Organization
Global Alliance for Vaccination and Immunization
Roundtable Sustainable Palm Oil
Indonesia Business Association (APINDO)
Indonesia Chambers of Commerce
United Development Party
UNDP-Partnership in Government Reform
PT. Pertamina (Persero), Investor Relations
PT. Pertamina (Persero), Corporate Communication
PT. Pertamina (Persero), Culture & Transformation
PT. Pertamina (Persero), Upstream Directorate
PT. Indosat (Tbk)
PT. Pertamina Gas
PT. BNI Syariah
PT. Merpati Nusantara Airlines
PT. HM Sampoerna (Tbk)
PT. Coca Cola Amatil Indonesia
DoubleTape Indonesia
PT. Tupperware Indonesia

PT. Tirta Investama (Aqua Danone)
PT. XL Axiata (Tbk)
PT. Elang Mahkota Teknologi (Tbk)
Royal Bank of Scotland
Alfa Telecommuncation LLC
Capsquare Asia
Sime Darby Group
Asia Pacific Resorce Limited
Asian Agri Group
PT. Media Karya Sentosa
PT. Citra Borneo Indah
Ministry of Women Empowerment and Child Protection
Ministry of Industry
United States Agency for International Development (USAID) – CEGAH, Indonesia
Corruption Eradication Commission
Asuransi Astra
Astra Financial
Perum Jamkrindo
National Anti-Narcotics Agency
Deloitte Indonesia
PT Bank Rakyat Indonesia, Tbk.
Singapore Business Federation (SBF)
Government of Tanggerang
PT Pegadaian (Persero)
PT Riau Andalan Pulp and Paper, Tbk.
PT Pupuk Indonesia
Allianz Life Indonesia
DNA Initiative
SKK Migas
PT Digital Alpha Indonesia (UangTeman)
BDO Indonesia
Wana Artha Life
Manchester City

Contact Us

Contact Us

For questions about our company and products found on our office.

Address

15 Floor, The Manhattan Square
Jl. T.B. Simatupang Kav 1S, Jakarta 12549,
Indonesia

Contact

Tel: +62 21 29407234
Fax: 62 21 29407235
Email: Info@Royston.Id

Business Hour

MON-FRI: 9AM - 5PM

Customer Service

Email Us

For questions about our company and products found on our office.